Worldwide, the social network Facebook is one of the ones with the most users added. Therefore, this network designed a platform under which its users can show what they sell and advertise. Thus, having so many users on the platform there is a great possibility of achieving sales with advertising or promoting what is needed for many people.
In some cases, if users do not have an updated version of Facebook, they may not have the advertising platform, for this it is better that they seek to update the latest version of Facebook.
In this case, not only Facebook has a latest version, Messenger has also shown several updates, you can even use transparent mode. All this means that those who live in the social network have the opportunity to place advertising on Facebook. Here's how to do it.
Advertisements within Facebook
To be able to access it, the main thing is to have a Facebook account, in this case if you don't have the first step is to create an account. By having the account, it's possible see the ads that they go there. These are promoted by the social network platform. In recent years, all of this has served as part of the marketing tools for digital sales.
All this has in some way facilitated the virtual economy that today is at the forefront. Each Facebook user can create from these ads, various campaigns that serve as advertising for what they are selling. They are created from videos or images. Some use text-only ads for campaigns.
As you see, everyone manages to advertise in the way they feel most comfortable and how it is easiest for them. Some like to do group sales or with the contacts already added on Facebook, from the wall. For this it is necessary to add who you know, one way to add Facebook contacts can be from your cell phone number, finding the contact through their own number.
Facebook advertising
The highlights of the Facebook advertising is that it can go viral in a very short time. Because of the vast scope and great mass of people within this network, it is obvious that it reaches a large number of people. Besides the followers, you reach out to his friends and so you continue to expand.
The advertisements within Facebook they can be detailed and segmented at a professional level. All this is sought to be done in order to find the ideal client for this advertising carried out. Advertising also has the advantage that it can be launched and reached by many people at a fairly inexpensive level..
The results obtained are noticed in a short time by the mass of people. You can interact with customers in quite entertaining ways. Can place interactive games, or also surveys so that customers are attracted by the advertising placed.
Steps to create the ad
First of all you must access the Facebook network platform For business. In this section you must click on the ads button. In the ads you only have to enter the personal profile with the usual data. It will be necessary at this point to enter the billing information and others that Facebook will request..
The network will ask the seller to order exactly in a few pop-up lines on the screen, what is the content you are going to advertise. If the most accurate form of advertising is chosen carefully, there will be more opportunities to go viral and go far.
In this way, you can effectively create a Facebook ad that reaches many people. Regarding the payment required to be able to place the advertising, this will vary depending on the seller's goals. The products presented by the sales catalog also vary the price of advertising.
Some of these announcements may be ten dollars, another twenty five dollars, or there are even ad campaign conversions that can be achieved for the modest price of ten dollars. All this will depend on the scope and the products that the seller places on the Facebook social platform.
How much does it cost to advertise on Facebook?
In any case, the last information, although true, it falls a little short, since there are several payment methods for Facebook ads. For example, the average price per 1000 impressions is approximately $ 7.19. If you don't know, impressions refer to the number of times ads will appear on other users' profiles.
When we talk about ten, twenty-five or similar figures, we refer to the total cost of an average advertising campaign. When evaluating the above prices, $ 25 should be enough for about 3400 impressions, which is a decent scope if you want your product to be seen / publication.
How can I pay for advertising?
One of the things that characterize the Facebook platform is that it has support for multiple payment methods. You can pay in the classic way, that is to say with credit cards, in fact, certain entities allow payment by debit. Some countries even have offices to make payments locally and finally we have perhaps the most convenient method, PayPal.
What Marketing Goals Can I Achieve With Facebook Ads?
Advertising is not simply expanding your reach. In fact, it is recommended to set marketing objectives to achieve success more easily. Before this, we will point out the most common proposals or objectives with Facebook ads.
Recognition
Recognition campaigns are the basis of advertising in Facebook ads. Namely, are the ones that are broadly displayed to many users. The detail of this objective is that it is not focused on attracting people interested in your product. Instead, is the most basic advertising, just looking to expand the reach.
Consideration
Through Facebook Ads you can create considerable campaigns. The focus of this campaign seeks that people start to see yourself as a valid prospect. This type of campaign is especially useful to attract the attention of people who already know you or who are looking for a niche or similar to the one you offer.
Conversions
The goal of conversion campaigns is get valuable interactions for your website. At the same time, you can choose the place where these conversions will take place, namely, the application, like WhatsApp, Messenger or Facebook itself. This allows you to have good control when advertising..
How to suspend a Facebook ad campaign
The first thing is to enter the account where you have your Facebook ads. Thereafter, go to section ‘Facebook ad management’. Click on the ad you want to remove. The recycle bin icon will be displayed, must press there. Once you have pressed on the trash can, confirm your action and you will have effectively removed the ad.
